Showing posts with label youtube. Show all posts

#ShareTheLoad | Arial Women's Day Campaign

Image courtesy of Ariel India

A powerful new ad campaign from India focuses on one of the challenges faced by women around the world: balancing the demands of raising a family with maintaining a successful career.

Today, #ShareTheLoad also earned the praise of Facebook COO Sheryl Sandberg, who may be the world's best-known spokesperson for gender equality in the workplace. The Lean In author and popular speaker shared the ad on her personal Facebook page, writing, "This is one of the most powerful videos I have ever seen – showing how stereotypes hurt all of us and are passed from generation to generation."


This is one of the most powerful videos I have ever seen – showing how stereotypes hurt all of us and are passed from...
Posted by Sheryl Sandberg on Wednesday, February 24, 2016

CREDITS Client: P&G India
Brand: Ariel
Creative Agency: BBDO India
Chief Creative Officer and Chairman: Josy Paul
CEO: Ajai Jhala
Executive Creative Director and Writer: Hemant Shringy
Creative Director: Umma Saini
Planning: Rajat Mendhi, Manisha Sain
Account Management: Rohit Chatterjee, Nilza D'Mello
Director: Shimit Amin
Agency Producer: KV Krishna
Production House: Red Ice
Producer: Gary Grewal, Vandana Singh, Richa Krishna Lal

Source: http://www.adweek.com/news/advertising-branding/ad-day-fathers-touching-apology-his-daughter-highlights-struggles-working-mothers-169871

Pantene's | Labels Against Women | Women's Day Campaign


"Don't let labels hold you back."

That's the takeaway message from a new Pantene Philippines commercial, which first aired in November 2013. The short video explores the double standards that many women face at work. Where a man would be called persuasive, women are called pushy. A man is the boss, a woman is bossy. A dad working late is dedicated, a mom doing the same is selfish.

Of course, Pantene's aim is to sell shampoo, and not necessarily to end workplace discrimination or change the way people view professional women. But we have to applaud a piece of advertising that calls attention to the gender double standard, and hopefully inspires some important conversations.


Source: http://www.huffingtonpost.com/entry/pantene-labels-against-women_n_4412178.html

Show Your Love with Cornetto | Valentine Campaign 2016

This time Cornetto ice-cream company comes with new brand ambassador "Alia Bhatt" to promote its 2016 valentine campaign and new choco coffee ice -cream. They start doing marketing with one television ad and also start creating facebook video. They also create one flash site http://showyourlove.cornetto.in/ to show your love to your bf/gf on this valentine.

1. Television Advertisement

This Valentine's, start your love story... Presenting the all new, Cornetto Choco Coffee!


 2. Create Facebook Videos

You all know that now a day facebook video gates more views and attract more user than normal youtube video. So, takes advantages of new feature company start creating videos like:



It may or may not be the festive season, but with that one around, life's always a celebration! Start your love story this Valentine's with Cornetto. Hit the link, have some fun: http://showyourlove.cornetto.in/
Posted by Cornetto on Monday, February 8, 2016


If life's as beautiful as a dream since that special someone's been around, maybe it's time to #ShowYourLove. This Valentine’s, start your love story with Cornetto.
Posted by Cornetto on Monday, February 8, 2016

Facebook Cover Picks

Does he know your sweet tooth cravings even before you do? Don't waste another moment - start your love story, share a Cornetto!


That last bite of Cornetto sure is good. As good as seeing her smile? Hmm...
Start your love story, share a Cornetto!


Sayitwithsilk | Cadbury Dairy Milk Valentine Campaign 2016

To promote its limited edition packs this valentine's day, Cadbury Silk started a  contest asking how users would make every day stories special, the best ones got personalized doodles with hamper.

Cadbury Facebook and Twitter Header



How They Announce Rules


  

 After sharing your personal story cadbury makes personalized video for you



Here is one of User Videos
Television Advertisement

Powered by Blogger.