McD chose to take a very different route this year. Instead of shouting out about free burgers, or force-fitting ‘diyas’ into their communication they wished their audience in a very fun yet engaging way.
Source: https://madovermarketing.com/2016/11/04/mcdonalds-indias-super-fun-diwali-creatives-stood-out-this-festive-season/
1. The one with the saucy spin
2. The one with the sparkling fries
3. The one with the ‘fry high’!
Source: https://madovermarketing.com/2016/11/04/mcdonalds-indias-super-fun-diwali-creatives-stood-out-this-festive-season/
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